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Big Winners and Big Losers: The 4 Secrets of Long-Term Business Success and Failure [Secure eReader]
by Alfred A. Marcus
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What keeps great companies winning, year after year, even as yesterday's most hyped businesses fall by the wayside? It's not what you think--or what you've read. To find the real answers, strategic management expert Alfred Marcus systematically reviewed detailed performance metrics for the 1,000 largest U.S. corporations, identifying 3% who've consistently outperform their industry's averages for a full decade. Many of these firms get little publicity: firms like Amphenol, Ball, Family Dollar, B... more info>>
Category: Business
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